Hotchkiss Insurance

Established in Texas, Hotchkiss Insurance leverages over 45 years of experience to deliver comprehensive insurance solutions. Their diverse clientele spans various industries, including residential construction, commercial building, trade contractors, manufacturing, distribution, restaurants and hospitality, retail, and more.

Summary

As a well-established Texas insurance agency, Hotchkiss Insurance, sought to strengthen its foothold in the market. Their goals were to attract new clients, solidify existing relationships, and position themselves as an essential partner in risk management. 

Through a comprehensive rebranding and marketing campaign by LeadOrigin, Hotchkiss achieved significant growth. They expanded their client base and boasted an impressive client retention rate. Notably, their improved risk control services reduced client exposure. Hotchkiss Insurance’s success highlights the power of a well-executed plan in achieving business goals.

Challenges

Hotchkiss Insurance sought a solution to expand its client base while reinforcing its reputation as an integral part of its client’s decision-making process. They aimed to increase client retention and risk control while maintaining superior coverage and compliance.

Solution

Hotchkiss Insurance underwent a strategic transformation, positioning them as an essential business partner for Texas enterprises seeking top-tier insurance solutions. LeadOrigin’s tailored marketing campaign amplified their brand image, encompassing elements like:

  • Brand Identity Development: Redefining Hotchkiss as a trusted and experienced insurance partner.
  • Website Optimization: Crafting an SEO-friendly and user-centric website to enhance online presence and facilitate customer interaction.
  • Targeted Digital Advertising: Utilizing paid search with discovery-focused keywords and engaging paid social media ads with AI targeting to maximize reach.
  • Search Engine Optimization: Strengthening local SEO through strategic link-building efforts.
  • Automated Email Marketing: Implementing targeted campaigns for review generation and regular newsletters.
  • Reputation Management: Proactively fostering positive brand perception and amplifying social media presence.

Results

Hotchkiss Insurance’s strategic efforts yielded impressive results:

  1. Client Base Expansion: They witnessed a significant 45% growth in their client base within a year, solidifying their position as a prominent insurance provider.
  2. Exceptional Client Retention: Their commitment to client satisfaction resulted in a remarkable 95% client retention rate, indicating strong client loyalty and trust.
  3. Risk Management Expertise: By implementing improved risk control services, Hotchkiss successfully reduced their clients’ risk exposure by 30%, directly impacting their bottom line.

 

Key Metrics

  • Expanded client base by 45% within a year
  • Increased client retention rate to 95%
  • $6.53 earned back on every $1 invested 
  • SEO Rank Increase 358%

Conclusion

Hotchkiss Insurance’s strategic rebranding and marketing efforts demonstrably transformed their business. By establishing themselves as a trusted and experienced partner, they achieved significant growth and solidified their position within the Texas insurance landscape. The impressive 45% client base expansion and 95% retention rate speak volumes about the effectiveness of their approach. Furthermore, the 30% reduction in client risk exposure highlights their commitment to providing comprehensive solutions.

CASE STUDIES

PREV
NEXT

Reviews
What our Clients Say

Sofia Morales
Sofia Morales
Read More
We appreciate all the work LeadOrigin has done for us. They designed and have been managing our company’s website and we could not be happier with the amazing work they have continously provided us.
Grace Parrish
Grace Parrish
Read More
We've had a terrific experience with LeadOrigin! Our online sales have more than doubled since they started running our Google ads.
Dexter Robertson
Dexter Robertson
Read More
We are beyond pleased with our experience with LeadOrigin. The team here has been such a great asset to our company and has contributed deeply to our companies growth.
Previous
Next
Ellis Walker
Ellis Walker
November 6, 2023
Catherine Marks
Catherine Marks
November 5, 2023
John Walker
John Walker
October 22, 2023
Jacqueline Ulrich
Jacqueline Ulrich
October 21, 2023
Jennie Reis
Jennie Reis
October 17, 2023
Dawn Sims
Dawn Sims
October 16, 2023
We got a website from the LeadOrigin team, and they delivered an attractive, user-friendly website. From the content to the design of the pages and development. Everything was so fast.
Laura Schilling
Laura Schilling
October 1, 2023
David Quinones
David Quinones
September 27, 2023
The design services provided exceeded all expectations, we had a full brand guide created and after a little back and forth. We were able to have something we never seen before!
Alice Smith
Alice Smith
September 25, 2023
The paid advertising campaign LeadOrigin executed for us has driven so much traffic and conversions. The team definitely has expertise in campaign optimization.
Professional Digital Marketing Team in Discussion.
Team Members
0 +
Average Client ROI
0 x
Revenue Generated
$ 0 + Billion
Leads Generated
0 M+